One of the most important aspects of having a perfect studio is being able to find exactly what you need in a really fast amount of time. There have been times in my studio when I was in the groove, painting along and creating a painting I was really excited about. Suddenly, I need something. Maybe it's a tube of white paint, my tube wringer, a new palette knife or more wet wipes. Regardless, I stop what I am doing and start looking.
The best customers are not just the ones who buy your artwork once, they are the ones who will continue to buy your artwork for years to come. But, how do you reach more of these die-hard customers if you do not know who they are yet? Reaching the right collectors at the right time is key to the success of any business. As a professional artist, finding your ideal customer is key to effectively promoting your work.
We all have an imagination. But, it takes a special skill to hold an image in thought and turn that imagination into art. Art-making can be a natural gift, a learned skill, or a combination of both. Making art is difficult and it takes perseverance, imagination, and a lot of hard work. Throughout the ages, even the most talented artists have had to work for years to perfect their art.
Last week's Artists Helping Artists show was all about Art Trends and what's hot in 2017. I believe that trends are something we should be aware of and understand. They should not influence what we create. Don’t change what you are painting or how you paint. Rather, just be aware of the trends. You should be aware of what the world is being told they want and need.
